More ads for teens (see also
introductory page
for teenage advertising): Are you in the know? (Kotex napkins and Quest
napkin powder, 1948, U.S.A.), Are you in the know? (Kotex napkins, 1953,
U.S.A.), Are
you in the know?
(Kotex napkins and belts, 1964, U.S.A.), Freedom (1990, Germany), Kotex (1992, U.S.A.), Pursettes (1974, U.S.A.), Pursettes (1974, U.S.A.), Saba (1975, Denmark)
More
ads for teens: See a Modess True or False? ad
in The American Girl magazine, January 1947,
and actress Carol
Lynley in "How Shall I Tell My
Daughter" booklet ad (1955) - Modess . . . . because
ads (many dates).
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Are you in
the know? (1956,
U.S.A.)
Cartoon booklet for Kotex
menstrual napkins (pads, but Kotex
also made tampons,
belts, panties
& napkin
deodorant powder)
teaching etiquette, grooming,
fashion & dating to teenage
girls
For years copywriters for Kotex
produced Are
you in the know? advertisements
for teenage American girls. This
1956 booklet is a compilation of
these ads published by
Kimberly-Clark. There are almost only
Caucasians in these ads,
and the advice they give, and the
dress of the people, suggest at
least an upper-middle
class audience - but maybe that
was just the times.
Haven't things changed?!
More
about the illustrator/cartoonist,
Irving
Nurick.
The language can be hilarious
and probably reflects teenage
speech of the time.
SarahAnne Hazlewood
generously donated the booklet
to this museum.
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Below:
Back (at left) and front covers.
The booklet numbers 32 pages,
including the covers.
The back cover refers to ads like
these: Are
you in the know? (Kotex napkins
and Quest napkin powder, 1948,
U.S.A.),
Are you in
the know? (Kotex napkins,
1953, U.S.A.), Are you in
the know? (Kotex napkins
and belts, 1964, U.S.A.)
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More ads for teens (see also introductory
page for teenage advertising): Are you in
the know? (Kotex napkins
and Quest napkin powder, 1948,
U.S.A.), Are you in
the know? (Kotex napkins,
1953, U.S.A.), Are you in
the know? (Kotex napkins
and belts, 1964, U.S.A.), Freedom (1990, Germany),
Kotex (1992, U.S.A.),
Pursettes (1974, U.S.A.),
Pursettes (1974, U.S.A.),
Saba (1975, Denmark)
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