Ads for teenagers - See another Modess True or False? ad (October 1949, from Seventeen magazine)
See more skating ads - Read the booklet the ad promotes, Growing Up and Liking It
A discussion of the letter testimonials of the Lydia Pinkham Medicine Company, and their authenticity (in a discussion of a Pursettes ad with a letter testimonial)

DIRECTORY of all topics (See also the SEARCH ENGINE, bottom of page.)

CONTRIBUTE to Humor, Words and expressions about menstruation and Would you stop menstruating if you could?
Some MUM site links: homepage | LIST OF ALL TOPICS | MUM address & What does MUM mean? | e-mail the museum | privacy on this site | who runs this museum?? |
Amazing women! | the art of menstruation | artists (non-menstrual) | asbestos | belts | bidets | founder bio | Bly, Nellie | MUM board | books: menstruation and menopause (and reviews) | cats | company booklets for girls (mostly) directory | contraception and religion | costumes | menstrual cups | cup usage | dispensers | douches, pain, sprays | essay directory | extraction | facts-of-life booklets for girls | famous women in menstrual hygiene ads | FAQ | founder/director biography | gynecological topics by Dr. Soucasaux | humor | huts | links | masturbation | media coverage of MUM | menarche booklets for girls and parents | miscellaneous | museum future | Norwegian menstruation exhibit | odor | olor | pad directory | patent medicine | poetry directory | products, current | puberty booklets for girls and parents | religion | Religión y menstruación | your remedies for menstrual discomfort | menstrual products safety | science | Seguridad de productos para la menstruación | shame | slapping, menstrual | sponges | synchrony | tampon directory | early tampons | teen ads directory | tour of the former museum (video) | underpants & panties directory | videos, films directory | Words and expressions about menstruation | Would you stop menstruating if you could? | What did women do about menstruation in the past? | washable pads
Leer la versión en español de los siguientes temas: Anticoncepción y religión, Breve reseña - Olor - Religión y menstruación - Seguridad de productos para la menstruación.

 

Modess menstrual pads True or False? ad (January 1947)

Both Kotex and Modess sanitary napkins ran ads using drawings and giving advice to teenagers from the 1940s through the 1960s. Sometimes the companies clashed, as rivals would for the teenage market, because the winner often got a woman's business for life.

Note the teenage language, something Kotex reveled in. Modess showed more restraint - and eventually pulled almost completely out of the pad market, whether because of that or not.

The slang "bright" also appears here.

Menstrual ads for teenagers - See more skating ads - Read the booklet the ad promotes, Growing Up and Liking It.

Ads for teenagers - See another Modess True or False? ad (October 1949, from Seventeen magazine)
See more skating ads - Read the booklet the ad promotes, Growing Up and Liking It

© 2006 Harry Finley. It is illegal to reproduce or distribute any of the work on
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