Read a Personal Products booklet for older
girls from about this time, The Periodic Cycle
(1938). See similar
booklets on this site.
See a Kotex ad
advertising a Marjorie May booklet.
See many more similar booklets.
See ads for
menarche-education booklets: Marjorie May's Twelfth
Birthday (Kotex, 1932), Tampax
tampons (1970, with Susan Dey), Personal Products
(1955, with Carol Lynley), and German o.b. tampons (lower
ad, 1981)
And read Lynn Peril's series
about these and similar booklets!
Read the full text of the 1935 Canadian edition
of Marjorie May's Twelfth Birthday, probably
identical to the American edition.
More ads for teens (see also introductory page for
teenage advertising): Are
you in the know?
(Kotex napkins and Quest napkin powder, 1948,
U.S.A.), Are
you in the know?
(Kotex napkins and belts, 1949, U.S.A.)Are you in the know? (Kotex napkins, 1953, U.S.A.),
Are you in the know? (Kotex napkins and belts,
1964, U.S.A.), Freedom
(1990, Germany), Kotex (1992, U.S.A.), Pursettes (1974, U.S.A.), Pursettes (1974, U.S.A.), Saba (1975, Denmark)
See early tampons
and a list of tampon
on this site - at least the ones I've cataloged.
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"What a trained nurse
wrote to her young sister,"
black-and-white menstruation & puberty
booklet
(probably late 1930s or early 1940s,
The Personal Products Corp., U.S.A., maker of
Modess pads)
pages 9-10
Read a discussion
of this booklet.
I don't understand why saying "A box
of Modess, please" is any better than
saying "A box of sanitary napkins,
please," as far as embarrassment is
concerned, as asserted on the
left-hand page, below. Dr. Lillian
Gilbreth discusses this in her 1927 report to
Modess's parent company, Johnson &
Johnson. (Kotex made the same claim in
its early advertising campaign, but
then started putting
its boxes on the counter -
self-service - avoiding all
conversation.) The guy behind the
counter might not know what women are
asking for in the first week, but he
will soon find out from his buddy in
sporting goods.
See another ruse Modess offered for
buying its pads, the "Silent Purchase."
Last pages
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last pages - cover pages 1 2 3 4 5 6 7 8 - See similar booklets on
this site.
Read a Personal Products booklet for older girls
from about this time, The
Periodic Cycle (1938).
© 1999 Harry Finley. It is illegal to
reproduce or distribute any of the work
on this Web site in any manner or medium without
written permission of
the author. Please report suspected violations
to hfinley@mum.org
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