Stayfree (U.S.A., the Netherlands)
ad with Olympic gymnast Cathy Rigby
(1982). More ads with Rigby and others (U.S.A.,
Germany, Hispanic America).
Listen to Olympic gymnast
Cathy Rigby speak a radio ad for Stayfree (1982). Ads, U.S.A., 1973, 1974, showing new
beltless pad - Ad, 1980, cheerleaders - Ad, 1977,
girl skateboarding in white shorts - Ad, 1982,
white shorts - Ad, U.S.A., 1984: white
sheets as main design element - Ad, 1996, cartwheel
in white pants - Dutch ads showing women wearing pad & belt: 1972 (photo), 1973 (drawing)
- German, 1976, 1977,
diagrams showing blood flow & panties - 1980 American folder with great
visual pun on cover: Your
Teenage Menstrual Cycle
Growing Up and Liking It (complete booklets:
1944, 1949, 1957, 1964, 1970,
1972, The Personal Products Company, U.S.A.) (many
covers, 1944-1978)
Booklets menstrual hygiene companies
made for girls, women and teachers - patent medicine
- a list of books and articles about menstruation
- videos
 
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How shall I tell my daughter?
Puberty & menstruation information for mothers to tell daughters
1981, Personal Products Company, U.S.A.
Complete booklet
Personal Products Company, besides making menstrual pads, also published
booklets explaining menstruation and puberty for girls and their parents
(well, mothers), as did other companies, such as Kimberly-Clark (Kotex;
sample booklets here) and Tampax tampons (here).
See the ad the teenage Carol
Lynley, later an actress, made for these booklets, and see other
ads for menarche-education booklets: Marjorie May's Twelfth Birthday (Kotex, 1933), Tampax tampons (1970, with Susan Dey) and German o.b. tampons (lower ad, 1981); and Stayfree
(U.S.A., the Netherlands) ad with Olympic gymnast
Cathy Rigby (1982).
This booklet is meant for mothers.
The companion Growing Up and Liking It
booklets (complete: 1944, 1949,
1957, 1964, 1970,
1972, The Personal Products Company, U.S.A.) (many
covers, 1944-1978)
How shall I tell my daughter? [Daughter
in the 1969 edition] (complete booklets, 1963,
1969, Personal Products Co.) See covers
of Modess booklets. Excerpt about how to
fasten a pad to a belt and about sanitary panties & a funny story from
the 1969 booklet.
Stayfree (U.S.A., the Netherlands) ad with
Olympic gymnast Cathy Rigby
(1982). More ads with Rigby and others (U.S.A.,
Germany, Hispanic America).
Listen to Cathy Rigby speak a radio ad for Stayfree
(1982). Ads, U.S.A., 1973, 1974,
showing new beltless pad - Ad, 1980, cheerleaders
- Ad, 1977, girl skateboarding in white shorts
- Ad, 1982, white shorts - Ad, U.S.A., 1984:
white sheets as main design element - Ad, 1996,
cartwheel in white pants - Dutch ads showing
women wearing pad & belt: 1972 (photo),
1973 (drawing) - German, 1976,
1977, diagrams showing blood flow & panties
- 1980 American folder with great visual pun on cover: Your
Teenage Menstrual Cycle
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Below: Back & front covers. Each page
measures
5 5/16 x 6 13/16" (13.5 x 17.3 cm).
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© 2008 Harry Finley. It is illegal to reproduce or distribute any
of the work on this Web site in any manner or medium
without written permission of the author. Please report suspected violations
to hfinley@mum.org
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