See how a woman wore
a belt in a Dutch ad. See a classy 1920s ad for a belt
and the first ad (1891) MUM has for a belt.
See how women wore
a belt (and in a Swedish ad).
See a modern belt
for a washable pad
and a page from the 1946-47
Sears catalog showing a great variety.
More ads for
napkin belts: Sears,
1928 - modern
belts - modern washable
- Modess, 1960s
Actual belts in the museum
And, of course, the first Tampax AND - special
for you! - the American fax tampon,
from the early 1930s, which also came in bags.
See a Modess True or
False? ad in The American Girl magazine,
January 1947, and actress Carol
Lynley in "How Shall I Tell My Daughter"
booklet ad (1955) - Modess
. . . . because ads (many dates).
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Carefree menstrual tampons (U.S.A., Personal
Products Company)
The company that made Modess pads
(and Modess tampons, yet another
brand; so many tampons, so little
time!) made a successor to Meds
tampon, Carefree, which could
supposedly absorb more water (see a
test, below) and blue liquid - and
maybe menses - than other tampons.
Model Cheryl Tiegs made an ad for this
tampon.
The tampon had no insertion tube,
like the first commercial tampons Wix,
fax, etc. Tampax sold the first tube
tampon in the early 1930s, a
brilliant move.
Note the claim that a doctor
invented it, a claim made for many
menstrual products (Tampax and o.b.,
for example). People tend to think
doctors know everything, so putting
crosses (the old Kotex and Modess) and
medical endorsements on boxes make the
products more credible. But in this
case it might be true
if Carefree is really o.b., which this
company bought about this time.
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This tampon and box
bear no date, but probably stem from
the 1970s.
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Front of box
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Back of box
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© 1999 Harry Finley. It is illegal to
reproduce or distribute any of the work on this
Web site in any manner or
medium without written permission of the author.
Please report suspected violations to hfinley@mum.org
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