See a prototype of
the first Kotex ad.
See more Kotex items: Ad 1928 (Sears and Roebuck catalog)
- Marjorie May's Twelfth
Birthday (booklet for girls, 1928,
Australian edition; there are many links here to
Kotex items) - 1920s booklet in Spanish showing
disposal method -
box from about 1969 -
Preparing
for Womanhood (1920s, booklet for girls)
- "Are you in the know?"
ads (Kotex) (1949)(1953)(1964)(booklet, 1956) - See
more ads on the Ads for
Teenagers main page
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The Museum of Menstruation and Women's
health
Kotex
Lightdays PantiLiners ad, U.S.A.,
1982
Featuring a named person
Part of the meaning of "fresh" in
this and many ads for menstrual
products is lack of genital and
especially menstrual odor, odor in
general being a social crime in many
Western cultures and certainly in
America. Menstrual odor is
unforgivable (see a great Kotex ad
showing this), even though 99.99
percent of your fellow citizens don't
know what causes it; you
now do and it's a shocker.
The lady in the ad is not concerned
about blood - I hope not! - but
secretions from the vagina during
pregnancy. Nevertheless any public
hint of anything but flowers (which refer
ambiguously to menstruation) would
send her into the social shadows.
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