See a later Dutch Mønlykke ad. See another Dutchman holding a pad! And a pleased Frenchman!
Read the fascinating Gilbreth report and see another example of Dutch honesty - and American squeamishness.
Pad directory
See a Modess True or False? ad in The American Girl magazine, January 1947, and actress Carol Lynley in "How Shall I Tell My Daughter" booklet ad (1955) - Modess . . . . because ads (many dates).
CONTRIBUTE to Humor, Words and expressions about menstruation and Would you stop menstruating if you could?
Some MUM site links:
homepage | MUM address & What does MUM mean? | e-mail the museum | privacy on this site | who runs this museum?? |
Amazing women! | the art of menstruation | artists (non-menstrual) | asbestos | belts | bidets | founder bio | Bly, Nellie | MUM board | books: menstruation and menopause (and reviews) | cats | company booklets for girls (mostly) directory | contraception and religion | costumes | menstrual cups | cup usage | dispensers | douches, pain, sprays | essay directory | extraction | facts-of-life booklets for girls | famous women in menstrual hygiene ads | FAQ | founder/director biography | gynecological topics by Dr. Soucasaux | humor | huts | links | masturbation | media coverage of MUM | menarche booklets for girls and parents | miscellaneous | museum future | Norwegian menstruation exhibit | odor | olor | pad directory | patent medicine | poetry directory | products, current | puberty booklets for girls and parents | religion | Religión y menstruación | your remedies for menstrual discomfort | menstrual products safety | science | Seguridad de productos para la menstruación | shame | slapping, menstrual | sponges | synchrony | tampon directory | early tampons | teen ads directory | tour of the former museum (video) | underpants & panties directory | videos, films directory | Words and expressions about menstruation | Would you stop menstruating if you could? | What did women do about menstruation in the past? | washable pads
Leer la versión en español de los siguientes temas: Anticoncepción y religión, Breve reseña - Olor - Religión y menstruación - Seguridad de productos para la menstruación.


The Museum of Menstruation and Women's Health

Two Libresse menstrual napkin ads
(1977, the Netherlands)

These ads illustrate what the Mølnlycke company was selling in the Netherlands right before it attained #2 status behind Kotex. The company praised the men involved in making this possible, in 1978.

The kind Dutchman who has sent so many items to MUM sent these scans and information.

Below: Slipvast means "secure in the panties." The man in this photo sits next to a package with a picture of this woman. The ads below appeared in one of the 2 major Dutch weekly woman magazines, Libelle or Margriet, writes the Dutch donor.
Below: The headline reads "I have no monthly problem."

See another Dutchman holding a pad! And a pleased Frenchman!
Read the fascinating Gilbreth report and see another example of Dutch honesty - and American squeamishness.

Copyright 2007 Harry Finley