See covers of other Growing Up and Liking It booklets - ads for teenagers
Read most of a 1928 Australian edition of Marjorie May's Twelfth Birthday. Marjorie May's Twelfth Birthday (1935) - Facts About Menstruation that every Woman should know (1936) - Marjorie May, introductory page, 1935 main page
Read Lynn Peril's series about these and similar booklets! And see the covers of the booklets How shall I tell my daughter?, Growing up and liking it, and Personal Digest; read the whole booklet As One Girl to Another (Kotex, 1940).
Marjorie May, three booklets, 1935 main page
See a Kotex ad advertising this booklet.
See Kotex items: First ad (1921; scroll to bottom of page) - ad 1928 (Sears and Roebuck catalog) - Lee Miller ads (first real person in a menstrual hygiene ad, 1928) - Marjorie May's Twelfth Birthday (booklet for girls, 1928, Australian edition; there are many links here to Kotex items) - Preparing for Womanhood (1920s, booklet for girls; Australian edition) - 1920s booklet in Spanish showing disposal method - box from about 1969 - "Are you in the know?" ads (Kotex) (1949)(1953)(1964)(booklet, 1956) - See more ads on the Ads for Teenagers main page
CONTRIBUTE to Humor, Words and expressions about menstruation and Would you stop menstruating if you could?
Some MUM site links:
homepage | MUM address & What does MUM mean? | e-mail the museum | privacy on this site | who runs this museum?? |
Amazing women! | the art of menstruation | artists (non-menstrual) | asbestos | belts | bidets | founder bio | Bly, Nellie | MUM board | books: menstruation and menopause (and reviews) | cats | company booklets for girls (mostly) directory | contraception and religion | costumes | menstrual cups | cup usage | dispensers | douches, pain, sprays | essay directory | extraction | facts-of-life booklets for girls | famous women in menstrual hygiene ads | FAQ | founder/director biography | gynecological topics by Dr. Soucasaux | humor | huts | links | masturbation | media coverage of MUM | menarche booklets for girls and parents | miscellaneous | museum future | Norwegian menstruation exhibit | odor | olor | pad directory | patent medicine | poetry directory | products, current | puberty booklets for girls and parents | religion | Religión y menstruación | your remedies for menstrual discomfort | menstrual products safety | science | Seguridad de productos para la menstruación | shame | slapping, menstrual | sponges | synchrony | tampon directory | early tampons | teen ads directory | tour of the former museum (video) | underpants & panties directory | videos, films directory | Words and expressions about menstruation | Would you stop menstruating if you could? | What did women do about menstruation in the past? | washable pads
Leer la versión en español de los siguientes temas: Anticoncepción y religión, Breve reseña - Olor - Religión y menstruación - Seguridad de productos para la menstruación.

Ad for the Kotex Not a shadow of a doubt campaign, and for the menarche booklet Very Personally Yours (U.S.A., 21 Sept. 1952, Parade magazine, a Sunday newspaper supplement)

Kotex ran many ads for its Not a shadow of a doubt ad campaign, expressing a favorite theme: concealment of menstruation. At least one other Kotex campaign had this theme: the Phantom Kotex series from the 1930s.

The booklet is one of a series of Kotex puberty booklets (Marjorie May and As One Girl to Another); and Kotex was not the only company that made them (see above).

Note the television set in the background, a fairly new thing in 1952. My family, middle class, didn't get one until the mid 1950s, and, I assure you, didn't dress up to watch it, like these folks. The woman is reading something that looks suspiciously like TV Guide.

Read Lynn Peril's series about these and similar booklets!
(See also How shall I tell my daughter? and Personal Digest and read the whole booklet As One Girl to Another (Kotex).
See more ads for teenagers.
See the cover of the "Very Personally Yours" booklet this ad offers.
See another Shaow-of-a-Doubt ad - See also How shall I tell my daughter? and Personal Digest and read the whole booklet As One Girl to Another (Kotex).
See more ads for teenagers. See the cover of the "Very Personally Yours" booklet this ad offers.

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