See the fax tampon and the almost
identical tampon Nunap sold probably about the
same time, both probably made of Cellucotton,
the component of Kotex.
See other marketing
devices: Ad-design contest for menstrual
products in the United Kingdom; B-ettes tampon
counter-display box and proposal to dealers,
with contract; (U.S.A., donated by Procter &
Gamble, 2001); "Your Image
is Your Fortune!," Modess sales-hints
booklet for stores, 1967 (U.S.A., donated by
Tambrands, 1997)
See a Modess True or False? ad in
The American Girl magazine, January 1947, and
actress Carol Lynley
in "How Shall I Tell My Daughter" booklet ad
(1955) - Modess . . . .
because ads (many dates).
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Cardboard ad for fax menstrual tampon,
possibly for a store counter
In early April 1996, a reader of the
1995 Chicago Tribune article about MUM
sent this museum some possessions of
her recently deceased mother, who had
been married to an advertising man for
Kotex. And the
fax - er, fact - that fax had
been in his belongings suggests that
it too was a Kimberley-Clark product
like Kotex. See Moderne
Woman for a sister product and
more speculation on who made three
suspicious tampons. Hint:
Kimberly-Clark, maybe the first
commercial tampons of all.
The advertisement for fax,
"Modern Woman's Best Friend," (left)
was one of many rare items MUM
received. fax is possibly the
first commercial tampon, probably sold
in the early 1930s.
The "bathing beauty" pose is
incorrect by today's standards,
although the desire to disguise one's
menstrual period from the public by
using a tampon is not.
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See the fax tampon and part of
the bag that contains it - here is the back of
its box
© 1998 Harry
Finley. It is illegal to reproduce or
distribute
work on this Web site in any manner or medium
without
written permission of the author. Please
report suspected
violations to hfinley@mum.org
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